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In November 2016, the New York Times called Tom Ahern "one of the country’s most sought-after creators of fund-raising messages." We are proud to announce that Tom will be the keynote speaker for the GPA Annual Conference in San Diego, California.
Tom specializes in applying the discoveries of psychology and neuroscience to the day-to-day business of attracting and retaining donors. He's authored five well-received books on that topic, with two more in the pipeline. Each year, he trains thousands of fundraisers internationally through conferences and webinars.
He himself is an award-winning copywriter and journalist. His recent clients for direct mail, capital campaign case statements, audits and training include Lucile Packard Children's Hospital at Stanford, Chabad on Campus, Christian Church Foundation, the Anchorage Museum, Sharp Healthcare (large nonprofit hospital system in San Diego), the United Nations High Commissioner for Refugees (US), Oxfam AU, the Gettysburg Foundation, International AIDS Vaccine Initiative, Lollypop Farm, Friends of the Mississippi River, Connecticut Forest and Park Association ... and dozens more, large and tiny.
He works with Prof. Adrian Sargeant and psychologist Jen Shang, principals at the Hartsook Centre for Sustainable Philanthropy, Plymouth University (UK). Tom sits on HCSP's advisory board. HCSP includes amongst its many outreach activities the world's top fundraising think tank, Rogare (Latin: to ask). Tom Ahern has a BA and MA from Brown University and a Certificate in Advertising Art from the RI School of Design. He lives with his wife, esteemed nonprofit consultant Simone Joyaux, in Rhode Island and France.
Tom will address the conference on Thursday, November 9 at our Opening Session. Tom will kick off the conference with an insider's look at how to create a powerful case for support by answering just three questions.